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Re: BBC Leads the Way onto the WebNBC to use Olympics to see how people use medi

Posted by: Europeman on July 07, 2008 03:25PM

In response to: Re: BBC Leads the Way onto ... by Tornado

NBC is using the Olympics as a "billion-dollar research lab" to get a sense of how people are using different media platforms to experience the Beijing Games that begin Aug. 8.

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