Agoracom

Establishes Its Presence in the Middle East At Cityscape Dubai 2008

LONDON, Aug. 27, 2008 -- Button Group, a Futuremedia plc company (OTCBB:FMDAY), today announced a new client win from the Middle East at the Cityscape Dubai tradeshow in October.

Button has been chosen by Qatari Diar to design and produce its 495sqm exhibition stand for Cityscape Dubai, a renowned event which takes place from October 6-9, 2008. Cityscape Dubai is the largest business-to-business real estate investment and development event in the world, attracting the who's-who of investors, property developers and senior professionals from the property industry. Button has developed an innovative exhibition stand for Qatari Diar demonstrating the massive scale and presence of its developments, with all of Qatari Diar's current international projects classically displayed.

"We are extremely pleased that Qatari Diar has selected Button to partner with them at this key event. This new relationship exemplifies our strategy of growth and developing our business across the globe, and our aim to expand our footprint in the Middle East," stated George O'Leary, CEO of Futuremedia. "This opportunity allows us to further reduce the seasonality of our business and to gain exposure into new market segments."

Investors are invited to visit the Futuremedia IR Hub at http://www.agoracom.com/IR/Futuremedia where they can post questions and receive answers or review questions and answers already posted by other investors. Alternatively, investors are able to e-mail all questions and correspondence to FMDAY@agoracom.com where they can also request to be added to the investor e-mail list to receive all future press releases and updates in real time.

About Button Group plc

Button Group is a leading design, exhibition and events agency. With offices in London, Cannes and Los Angeles, it has worldwide experience creating and delivering projects across a range of industries including IT & Telecommunications, Finance & Banking, Property, Television & Entertainment, Travel & Tourism, Food & Drink, Media & Publishing and Fashion & Beauty. With a proven track record spanning four decades, Button combines two and three-dimensional designs to provide creative solutions in the production and management of branded environments and content. Clients include Anheuser-Busch, CBS Paramount, Convergys, De La Rue, Estee Lauder, MSN, NBC Universal, NFL, Sony Ericsson and Union Properties. For more information, visit www.buttonplc.com.

Futuremedia plc (OTCBB:FMDAY) is a global media company providing online learning, design, exhibition and event services to public and private sector organisations. Established in 1982, Futuremedia helps its clients to communicate their values, product and brand information to employees, customers and industry, and believes that learning is a key component in the communication mix. Futuremedia divisions are Futuremedia Learning and Button. For more information, visit www.futuremedia.co.uk .

CONTACT:

For Futuremedia plc
AGORACOM Investor Relations
FMDAY@agoracom.com
http://www.agoracom.com/IR/Futuremedia